Last edited by Moogugis
Friday, August 7, 2020 | History

3 edition of Strategy found in the catalog.

Strategy

Christopher, Martin.

Strategy

a guide to marketing for senior executives

by Christopher, Martin.

  • 1 Want to read
  • 35 Currently reading

Published by Wildwood House, Gower Pub. Co. in Aldershot, Hants, England, Brookfield, Vt., U.S.A .
Written in English

    Subjects:
  • Marketing -- Management.,
  • Strategic planning.

  • Edition Notes

    StatementMartin Christopher, Simon Majaro, Malcolm McDonald.
    SeriesGower business enterprise series
    ContributionsMajaro, Simon., McDonald, Malcolm.
    Classifications
    LC ClassificationsHF5415.13 .C54 1989
    The Physical Object
    Pagination183 p. :
    Number of Pages183
    ID Numbers
    Open LibraryOL2196842M
    ISBN 100704506181
    LC Control Number89016513

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Strategy by Christopher, Martin. Download PDF EPUB FB2

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Unrestricted Warfare (超限战, literally "warfare beyond bounds") is a book on military strategy written in by two colonels in the People's Liberation Army, Qiao Liang (乔良) and Wang Xiangsui (王湘穗). Its primary concern is how a nation such as China can defeat a technologically superior opponent (such as the United States) through a variety of means.

Strategy (from Greek στρατηγία stratēgia, "art of troop leader; office of general, command, generalship") is a high level plan to achieve one or more goals under conditions of uncertainty.

In the sense of the "art of the general", which included several subsets of skills including tactics, siegecraft, logistics etc., the term came into use in the 6th century C.E.

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